The earth4energy scam

In recent months I have come across many ads for a website called earth4energy.com. If you haven’t seen the ads, it makes implausible claims of anyone being able to become energy independent for a only small investment. Make no mistake, it’s a scam, designed to sell worthless “e-books”. See this site for a thorough debunking of their claims.

The fact is, the electricity usage of average households can not be met easily or on the cheap from renewable sources using some DIY design. Any photovoltaic panels or wind turbines that are powerful enough to make a significant contribution will cost you a lot of money, typically at least several years worth of your normal electricity bill. These people would have you believe that for a few hundred dollars you could become independent of the utility companies. They do so because their business is selling e-books and videos to people. The exaggerated claims are how they get people to send them money. They are using an elaborate affiliate scheme and paid online ads to fish wide and far for people who might fall for their promises.

What I find particularly interesting about earth4energy.com is how similar it looks to the earlier “Run your car on water” scam I reported about a little over 4 years ago that made similarly outrageous claims. Then they promised cutting your fuel bill by wiring a “hydrogen generator” to your car alternator. Of course it didn’t work.

Both scams made money by selling worthless e-books. Both used affiliate schemes. On either set of sites when you try to navigate away from it, a dialog box will pop up to ask you if you really want to leave, trying to keep you there. If both schemes were not run by the same person, I’d guess they either used the same web designer or one guy closely copied the other. Typical for the hype used to sell on both sites is a “limited time offer” on earth4energy.com. When I checked it, it said the special offer expired on November 22 at midnight, which is today:

To secure your purchase and get the bonus products for free please order now. (This offer expires Thursday November 22 at midnight)

When I checked the source code of the earth4energy.com website, I found this piece of Javascript code that always outputs the current date:

To secure your purchase and get the bonus products for free please <a href=”ordercd.php”>order now</a>. (This offer expires
<script type=”text/javascript”>
var d=new Date()
var weekday=new Array(“Sunday”,”Monday”,”Tuesday”,”Wednesday”,
“Thursday”,”Friday”,”Saturday”)
var monthname=new Array(“January”,”February”,”March”,”April”,”May”,
“June”,”July”,”August”,”September”,”October”,”November”,”December”)
document.write(weekday[d.getDay()] + ” “)
document.write(monthname[d.getMonth()] + ” “)
document.write(d.getDate() + ” “)
</script>
at midnight)</p>

It will tell you the offer expires on today’s weekday and today’s exact date at midnight. It will do so today, tomorrow or a year from now. The offer is not meant to ever expire, the fake deadline is only claimed to rush you into buying. That is just one example of deception on their site.

The identity of the registrant of domain “earth4energy.com” is hidden behind a WHOIS proxy, so we don’t know who it is. What’s interesting though is that the site was registered in June of 2008, around when I wrote about the earlier scam. Back then there was a site called water4gas.com (notice the similar naming scheme!) run by a guy calling himself “Ozzie Freedom”, whose original name was Eyal Siman-Tov. He is from Israel and appeared to be a member of the Scientology cult. In 2008 he got sued by the state of Texas for deceptive business practises. You can read about the court case here.

I find it interesting how many web pages out there promote both water4gas by Ozzie Freedom and earth4energy.com. Here are a few of them. Is that by coincidence or are they connected?

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